In 2012, J.R.Willet invented the Initial Coin Offering(ICO). He did the first ICO in 2013 when he created the Omni (Mastercoin) protocol layer on top of Bitcoin. Omni ecosystem has smashed crowd-sale records and backed second to Ethereum in the value of asset . Omni ecosystem is worth hundreds of millions of dollars today. Hundreds of projects have imitated ICO after its invention.